Our Story
Founder Zhujun Zhang (Christy) graduated from King’s College London in 2012 with an MA in Cultural and Creative Industries, and later earned a second master’s degree in Early Years Education from UCL in 2020. Her transformative years studying in the UK shaped a deep belief in the value of British education—especially its strengths in creativity, childcentred learning and holistic development.
When her daughter turned two, Christy brought her to London for a nursery placement, so she could experience authentic British early years education firsthand. She shared this journey on social media, and the story quickly went viral, reaching over one million views.
From that moment, Christy began documenting her crosscultural parenting journey on her channel PeachMama. Over 10 years, PeachMama has grown into a trusted community with 200,000 followers nationwide, supporting families who share a vision for international education.
Christy formally launched her education services in 2017 with UK study tours, then expanded in 2020 to online English lessons taught by UK qualified teachers. In 2023, she added UK school admissions consulting and officially founded Pure Education in London—a milestone that brought her family focused, high quality British education services to a global stage.
In just three years, Pure Education has built strong partnerships with dozens of leading UK independent schools, including Wetherby Pembridge School, Stowe School, Millfield School and Concord College. We have also developed a bespoke English curriculum designed specifically for Chinese students, helping hundreds of children accelerate their language progress and thrive in British learning environments.